Arched portrait of Adam Waselnuk Arched portrait of Adam Waselnuk
Arched portrait of Adam Waselnuk

Hey, I'm Adam.
I want to build products that connect people in the Metaverse.

If you work with me, you'll get a “full-stack builder” with 10 years experience in web tech—an owner-level thinker who can fluidly shift between strategy and execution. My core skill sets are web application development and leading teams. My unique advantage comes from layering on my experience across product, UX, and marketing. I excel in environments where I can enter an ambiguous problem space, then work closely with users and team to shape the problem and ship solutions fast.

I'm looking for my next opportunity. I'm interested in how storytelling, creator businesses, and social experiences will evolve as people continue to spend more time online. I believe that the Metaverse is emerging, but I'm worried we could end up doing serious harm if we don't keep important human experiences at the centre of our design philosophy. I want to work with you to ensure that the Metaverse we create is meaningful.

I'll do my best work as a developer lead at a company of 10-100 people. Those roles unlock my focus on people, breadth of experience, and technical foundations.

I value mission and people most. I'm open to working on smaller teams as a developer or founding member if I believe in the mission. If your mission lines up with my interests, you should contact me whether you are hiring or not.

GET IN TOUCH

Email wazels@hey.com
@wazels#1693 on Discord
@awazels on Twitter & LinkedIn

CURRENTLY

Freelance work with Meta
Leading UX for collaborative storytellers in an experimental pre-launch product.

Founder of Sword & Source, a brand building digital TTRPG tools and content
Launched 3 projects in 9 months. Grew Here Be Taverns to $10K in revenue in a few months. Ranked page 1 on Google. Shortlisted for industry award. Growing a TTRPG newsletter with ~1800 subs and 38% open rate.

Investor and advisor to LegendKeeper
Collaborative worldbuilding app for Game Masters.

Investor and advisor to Codex (YC S21)
Developer tool for sharing context across engineering orgs.

PREVIOUSLY

Co-Founder of LegendKeeper
Lead growth and marketing. Migrated off Patreon and launched free trials, increasing MRR by 40% and dropping platform fees from ~11.5% to ~2.5%. Launched a blog growing traffic from ~5K to ~20K per month. Lead partnership initiatives with top content creators.

UX and Engineering Leader at Shopify
Member of the first leadership team for Front End Development at Global HQ. Oversaw development of Shopify Experts marketplace from prototype to millions in revenue. Designed the first public GraphQL API for Shopify Partners.

Read my blog


METAVERSE VIRTUAL PLATFORMS / METAVERSE CONTENT / COLLABORATIVE WORLDBUILDING / WRITING / STORYTELLING / UNSCHOOLING / PROCGEN / PROGRAMMING LITERACY / SOFTWARE DESIGN / MUSIC / SAAS BUSINESS / MYTHOLOGY / TTRPG GAME DESIGN